Privacy Policy
Last Updated: June 20, 2026
Meltiva LLC (“Meltiva,” “we,” “us,” or “our”) respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains how we collect, use, disclose, retain, and protect personal information when you:
- Visit our website at meltivas.com or another website that links to this Privacy Policy;
- Purchase, return, or inquire about our products;
- Create an account or join a subscription program;
- Sign up for email or text-message communications;
- Contact customer service;
- Participate in surveys, promotions, reviews, or loyalty programs; or
- Otherwise interact with Meltiva online or offline.
Collectively, these interactions are referred to as the “Services.”
By using the Services, you acknowledge the practices described in this Privacy Policy.
1. Personal Information We Collect
Depending on how you interact with Meltiva, we may collect the following categories of personal information.
Information You Provide to Us
Contact information
This may include your name, email address, telephone number, billing address, shipping address, and other contact details.
Account information
If account functionality is available, we may collect your username, password, account preferences, saved addresses, order history, and loyalty or subscription information.
Order and transaction information
This may include the products you purchase, order value, billing and shipping details, delivery status, returns, refunds, discount codes, and customer-service history.
Payment information
Payments are generally processed by third-party payment processors. We may receive limited payment-related information, such as the payment method, transaction status, billing name, or the last four digits of a payment card. We do not ordinarily receive or store complete payment-card numbers.
Communications
We collect information you provide when you contact us, submit a form, request support, communicate through social media, or otherwise correspond with Meltiva.
Reviews and promotional content
We may collect product ratings, reviews, photographs, testimonials, survey responses, giveaway entries, and other content that you choose to submit.
Marketing preferences
We may collect information about your email, SMS, cookie, and advertising preferences.
Information Collected Automatically
When you use the Services, we and our service providers may automatically collect:
- Internet Protocol address;
- Browser type and language;
- Device type and operating system;
- Device identifiers;
- Approximate location based on IP address;
- Referring and exit pages;
- Pages and products viewed;
- Links, buttons, and advertisements selected;
- Dates and times of visits;
- Shopping-cart activity;
- Search activity;
- Purchase attribution;
- Cookie and pixel identifiers; and
- Information about how you interact with our emails and website.
Information From Other Sources
We may receive information from:
- Payment processors;
- E-commerce and website-hosting providers;
- Shipping and fulfillment providers;
- Fraud-prevention and identity-verification services;
- Advertising and analytics providers;
- Email and SMS providers;
- Social-media platforms;
- Affiliate and referral partners;
- Customer-support platforms; and
- Publicly available sources.
We may combine information received from these sources with information collected directly from you.
2. How We Use Personal Information
We may use personal information to:
- Process and fulfill purchases;
- Confirm, ship, track, return, and refund orders;
- Create and administer customer accounts;
- Provide customer service;
- Respond to questions and requests;
- Administer subscriptions, loyalty programs, promotions, and giveaways;
- Send transactional messages about orders or accounts;
- Send promotional emails or text messages with your consent where required;
- Personalize products, offers, content, and recommendations;
- Measure website traffic and campaign performance;
- Conduct analytics and improve the Services;
- Display and measure advertisements;
- Detect and prevent fraud, abuse, security incidents, and unauthorized transactions;
- Protect our customers, business, systems, and legal rights;
- Enforce our agreements and policies;
- Comply with tax, accounting, regulatory, and legal requirements;
- Complete a financing, acquisition, restructuring, or sale of the business; and
- Carry out other purposes disclosed when the information is collected.
We may use aggregated or deidentified information for research, analytics, product development, and other lawful purposes. We will not attempt to reidentify information that we maintain in a deidentified form except where permitted by law.
3. Cookies and Similar Technologies
We and our service providers may use cookies, pixels, tags, software development kits, local-storage tools, and similar technologies.
These technologies may include:
Essential technologies
These support checkout, shopping carts, security, fraud prevention, account access, and other basic website functions.
Analytics technologies
These help us understand how visitors use the Services, which pages are viewed, and how the website performs.
Personalization technologies
These remember preferences and help us customize content or product recommendations.
Advertising technologies
These may be used to measure advertising performance, attribute purchases, limit repeated advertisements, and deliver advertisements based on activity across websites or services.
You may also adjust your browser settings to reject or remove cookies. Blocking certain technologies may prevent portions of the Services from functioning properly.
Global Privacy Control
Where required by applicable law, we recognize qualifying browser-based opt-out preference signals, such as Global Privacy Control, as a request to opt out of the sale or sharing of personal information associated with that browser or device.
Traditional “Do Not Track” signals are not currently standardized, and we do not respond to those signals unless required by law.
4. Email and Text-Message Marketing
You may unsubscribe from promotional emails by selecting the unsubscribe link in an email. You may still receive nonpromotional communications concerning orders, accounts, security, or customer-service requests.
If you enroll in Meltiva text-message marketing, message and data rates may apply. You may opt out by replying STOP or following the instructions included in the message.
Mobile opt-in information and consent records will not be sold or disclosed to unaffiliated third parties for their own marketing purposes. We may disclose this information to service providers that help us operate our messaging program.
5. How We Disclose Personal Information
We may disclose personal information to the following categories of recipients.
Service Providers and Contractors
We may use companies that provide:
- Website hosting and e-commerce services;
- Payment processing;
- Warehousing, shipping, and fulfillment;
- Customer support;
- Email and SMS communications;
- Analytics;
- Advertising and campaign measurement;
- Fraud prevention;
- Information security;
- Cloud storage;
- Product reviews;
- Subscription management; and
- Professional, accounting, insurance, or legal services.
These providers may access information only as reasonably necessary to perform services for us, subject to contractual or legal obligations.
Advertising and Analytics Partners
We may permit analytics and advertising partners to collect identifiers, commercial information, and internet activity through cookies and similar technologies.
Certain disclosures for cross-context behavioral or targeted advertising may be considered a “sale,” “sharing,” or use for targeted advertising under some state privacy laws, even when no money is exchanged.
Business and Promotional Partners
We may disclose information to an affiliate, referral partner, promotional partner, or co-sponsor when you participate in a jointly offered promotion or request that we share the information.
Legal and Safety Disclosures
We may disclose information when we reasonably believe it is necessary to:
- Comply with law, regulation, subpoena, court order, or governmental request;
- Protect the rights, property, safety, or security of Meltiva, our customers, or others;
- Investigate fraud, security incidents, or unlawful conduct;
- Enforce our agreements or policies; or
- Establish, exercise, or defend legal claims.
Business Transactions
Personal information may be disclosed or transferred as part of a merger, financing, acquisition, reorganization, bankruptcy, sale of assets, or similar business transaction.
At Your Direction
We may disclose information when you direct us to do so or provide consent.
6. Sale and Sharing of Personal Information
Meltiva does not sell personal information in exchange for money.
However, our use of advertising cookies, pixels, and similar technologies may be considered a sale, sharing, or processing for targeted advertising under certain state laws.
Depending on where you live, you may opt out by:
- Using our cookie-preference tool;
- Enabling a legally recognized browser opt-out signal;
- Emailing [info@meltivas.com].
We do not knowingly sell or share the personal information of individuals under 18 for targeted advertising.
7. Consumer Health and Wellness Information
Because Meltiva sells dietary supplements and wellness products, certain information about the products you view, purchase, or ask about may reveal or suggest wellness interests.
Consumer health or wellness information may include:
- Products viewed, searched for, purchased, or returned;
- Interests relating to digestion, hydration, nausea, appetite, energy, stress, relaxation, or other wellness topics;
- Information you voluntarily provide when asking a product question;
- Survey responses concerning wellness goals;
- Communications with customer service; and
- Inferences drawn from your activity on health- or wellness-related product pages.
We do not ask you to provide medical records, formal diagnoses, prescription information, or detailed medical histories. Please do not send sensitive medical information through our contact forms or customer-support channels.
We may process consumer health or wellness information to:
- Provide products or services you request;
- Process and fulfill orders;
- Respond to product questions;
- Provide customer support;
- Recommend products where legally permitted;
- Maintain security and prevent fraud;
- Comply with law; and
- Perform other activities with your consent.
We do not sell consumer health data.
Where required by law, we will obtain consent before collecting or sharing consumer health data for purposes that are not necessary to provide a product or service you requested. We will also provide applicable rights to access, delete, or withdraw consent regarding such information.
Advertising pixels and targeted-advertising technologies should not be used to disclose consumer health data unless the disclosure is permitted by law and any required consent has been obtained.
8. Data Retention
We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including to:
- Complete transactions;
- Maintain customer accounts;
- Provide requested services;
- Comply with tax, accounting, and legal obligations;
- Resolve disputes;
- Prevent fraud;
- Enforce agreements; and
- Protect our legal rights.
Retention periods depend on the type of information, the reason it was collected, legal requirements, contractual obligations, and security considerations.
When information is no longer reasonably necessary, we may delete, anonymize, or securely destroy it.
9. Data Security
We use administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, destruction, loss, alteration, or disclosure.
However, no website, transmission, or storage system can be guaranteed to be completely secure. You are responsible for maintaining the confidentiality of your account credentials and notifying us if you suspect unauthorized access.
10. Your Privacy Rights and Choices
Depending on your state or country of residence, you may have the right to:
- Confirm whether we process your personal information;
- Access personal information we maintain about you;
- Receive a portable copy of certain information;
- Correct inaccurate information;
- Request deletion of personal information;
- Opt out of targeted advertising;
- Opt out of the sale or sharing of personal information;
- Limit certain uses of sensitive personal information;
- Withdraw consent;
- Obtain information about third parties that received consumer health data;
- Appeal a decision concerning a privacy request; and
- Receive equal service without unlawful discrimination for exercising a privacy right.
These rights are subject to applicable exceptions and verification requirements.
Submitting a Request
You may submit a privacy request by:
- Emailing [info@meltivas.com]
Please describe the right you wish to exercise and provide enough information for us to identify relevant records.
We may request additional information to verify your identity. We will use verification information only to process the request.
Authorized Agents
Where permitted by law, you may authorize another person to submit a request for you. We may require evidence of the agent’s authority and may ask you to confirm the request directly.
Appeals
If we deny a request and applicable law provides an appeal right, you may appeal by emailing [info@meltivas.com] with the subject line Privacy Request Appeal.
11. California Privacy Disclosures
This section applies to California residents where the California Consumer Privacy Act applies to Meltiva.
During the preceding 12 months, we may have collected the following categories of personal information:
| Category | Examples | Purposes |
|---|---|---|
| Identifiers | Name, email, telephone number, address, IP address, account identifier | Orders, accounts, support, security and marketing |
| Customer-record information | Contact, billing and transaction information | Processing orders and maintaining records |
| Commercial information | Products viewed or purchased, returns and shopping activity | Fulfillment, analytics and personalization |
| Internet activity | Browsing history, website interactions and advertising engagement | Analytics, security and advertising |
| Approximate geolocation | General location derived from IP address | Fraud prevention, localization and analytics |
| Inferences | Product interests and likely preferences | Personalization and advertising |
| Communications and content | Reviews, forms, support messages and survey responses | Support, promotions and product improvement |
| Sensitive information | Account credentials and limited payment-related information | Account security and transaction processing |
We may disclose these categories to service providers, contractors, advertising partners, analytics providers, shipping companies, payment processors, professional advisers, government authorities, and parties involved in business transactions.
We do not use sensitive personal information to infer characteristics about consumers.
California residents may exercise the rights described in Section 10, including the rights to know, access, correct, delete, opt out of sale or sharing, limit certain sensitive-information uses, and receive nondiscriminatory treatment.
12. Children’s Privacy
The Services and Meltiva products are intended for adults and are not directed to children under 13.
We do not knowingly collect personal information from children under 13. If we learn that we have collected such information without appropriate authorization, we will take reasonable steps to delete it.
A parent or guardian who believes a child has submitted personal information may contact us using the information below.
13. Third-Party Websites and Services
The Services may contain links to websites, social-media platforms, or services operated by third parties.
This Privacy Policy does not govern third-party privacy practices. We encourage you to review the privacy policies of those third parties before providing information to them.
Our website forms may use fraud-prevention or anti-spam services such as Google reCAPTCHA. These services may collect device, browser, interaction, and network information according to their own privacy policies.
14. International Visitors
Meltiva is based in the United States. If you access the Services from another country, your information may be transferred to, stored in, or processed in the United States or other jurisdictions where our service providers operate.
Privacy laws in those locations may differ from those in your country.
15. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes to our Services, business practices, technologies, or legal requirements.
When we make changes, we will revise the “Last Updated” date. Where required, we will provide additional notice or obtain consent.